Comments on: Principles of Marketing http://sandro.groganz.com/weblog/2007/05/22/principles-of-marketing/ The Art of Being Open Wed, 19 Nov 2008 11:15:05 +0000 http://wordpress.org/?v=2.6.2 By: Conflicts Help Optimize Business Processes (by Sandro Groganz) http://sandro.groganz.com/weblog/2007/05/22/principles-of-marketing/#comment-14623 Conflicts Help Optimize Business Processes (by Sandro Groganz) Fri, 13 Jul 2007 17:46:41 +0000 http://sandro.groganz.com/weblog/2007/05/22/principles-of-marketing/#comment-14623 [...] reading Lean Solutions (thanks Judith!), I came across this paragraph: And the one thing we can conclude for certain, based on our years [...] [...] reading Lean Solutions (thanks Judith!), I came across this paragraph: And the one thing we can conclude for certain, based on our years [...]

]]> By: Judith Andresen http://sandro.groganz.com/weblog/2007/05/22/principles-of-marketing/#comment-6054 Judith Andresen Tue, 22 May 2007 08:33:36 +0000 http://sandro.groganz.com/weblog/2007/05/22/principles-of-marketing/#comment-6054 Did you read "Lean Solutions" by James P. Womack and Daniel T. Jones? It teaches you, _how_ to think like your customer: "Solve my problem completely; don't waste my time; provide exactly what I want; deliver value where I want it; supply value when I want it; and reduce the number of decisions I must make to solve my problems" Seems to be an interesting book for you! Did you read “Lean Solutions” by James P. Womack and Daniel T. Jones? It teaches you, _how_ to think like your customer: “Solve my problem completely; don’t waste my time; provide exactly what I want; deliver value where I want it; supply value when I want it; and reduce the number of decisions I must make to solve my problems”

Seems to be an interesting book for you!

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