About Sandro Groganz

Sandro Groganz is an expert in the field of marketing open-source products. He co-founded Age of Peers, a global communications agency for organizations in Open Source. He served as Head of Marketing at Magnolia, creator of the open web content management system Magnolia CMS, Vice President of Marketing at Mindquarry, an open source startup financed by Hasso Plattner Ventures, and Vice President of Communication at eZ Systems, the creator of the open source content management system eZ Publish.

Why Open Source Community Managers Should Watch Star Wars

Credit: Flying Cloud

Tweet The Community Leadership Summit (CLS) will start in a few days. This post was inspired by meeting notes of last year’s event. Community development is a tricky thing to get right. In a typical vendor or consortium-driven Open Source community, Continue reading

Tips and Tricks for Writing Good Website Copy

Tweet For most Open Source vendors, their Website is their primary marketing channel and forum to communicate with users, partners and community developers. And so, it’s quite important that the Website meet the vendor’s positioning, messaging and communication needs whilst Continue reading

Patrick Ohnewein of the Free Software Centre in South Tyrol on Open Source and Government

Tweet I’ve just uploaded my video interview with Patrick Ohnewein, Head of the Free Software Center in South Tyrol. I met Patrick at the South Tyrol Free Software Conference (SFScon) and had the chance to ask him a number of Continue reading